CONSUMER MOTIVATION IN A PHARMACY SELECTION FOR PRESCRIPTION DRUGS: A FACTOR ANALYSIS

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Date

1971

Author

Haddock, Roy A.

Type

Thesis

Degree Level

Masters

Metadata

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Degree

Master of Business Administration (M.B.A.)

Department

Economics

Program

Marketing

Copyright Date

1971

URI

http://hdl.handle.net/10388/8240

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Electronic Theses and Dissertations