Discount Carriers vs. Air Canada: The Impact on Domestic Airfares, Revisited
Date
2003-06
Authors
Mentzer, Marc S.
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Administrative Sciences Association of Canada
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Conference Proceeding and Abstract
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Abstract
An analysis of airfares among major Canadian cities indicates that WestJet, alone among the discount carriers, exerts competitive pressure on the fares offered by Air Canada. The role of other discount carriers and the many brands newly created by Air Canada are also discussed.
Description
Keywords
Air Canada, WestJet, airlines, Canada, airfares
Citation
Mentzer, Marc S. (2003). Discount Carriers vs. Air Canada: The Impact on Domestic Airfares, Revisited. Proceedings: Tourism and Hospitality Management, Administrative Sciences Association of Canada, Vol. 24, No. 23 [no pagination], Halifax.
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Citation
Mentzer, Marc S. (2003). Discount Carriers vs. Air Canada: The Impact on Domestic Airfares, Revisited. Proceedings: Tourism and Hospitality Management, Administrative Sciences Association of Canada, Vol. 24, No. 23 [no pagination], Halifax.