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Factors Influencing User’s Attitude to Secondary Information Sharing and Usage

dc.contributor.authorIyilade, Johnson
dc.contributor.authorVassileva, Julita
dc.contributor.authorOrji, Rita
dc.date.accessioned2017-02-21T04:48:27Z
dc.date.available2017-02-21T04:48:27Z
dc.date.issued2015-09-01
dc.description.abstractThe increasing availability of enormous data about users online, along with availability of sophisticated tools and technology to store, aggregate, and analyze data for secondary use has raised concerns about how to balance the opportunity for secondary use of data with the need to protect the user privacy that may result from harmful use. To develop a privacy protection mechanism that is useful and meets the expectations and needs of the user, it is important to understand users’ attitude to privacy and secondary information sharing and usage of his/her data. While several studies have investigated factors influencing users’ attitude to privacy in primary data collection context, none of the existing studies have provided an understanding of user perception and attitude to privacy in secondary context. To fill this gap, this work has identified five factors that are important in a secondary usage context and carried out a study on their influence on users’ perception with respect to how their data is shared for secondary use. The main contribution of this paper is an understanding of factors influencing user decisions about privacy in secondary context, which can assist both technology designers and policy makers in the development of appropriate privacy protection that meets the needs and expectations of the user.en_US
dc.identifier.doi10.2498/cit.1002535
dc.identifier.urihttp://hdl.handle.net/10388/7757
dc.language.isoenen_US
dc.publisherSRCE-Sveučilišni računski centaren_US
dc.subjectprivacyen_US
dc.subjectsecondary useen_US
dc.subjectprivacy attitudesen_US
dc.subjectbig dataen_US
dc.subjectuser modelingen_US
dc.subjectStructural Equation Modelingen_US
dc.titleFactors Influencing User’s Attitude to Secondary Information Sharing and Usageen_US
dc.typeArticleen_US

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